This continues my blog series about the leadership implications of social media. Earlier entries: Introduction; Low Dominance People
Personality Trait – High Dominance
These people have a strong need to exert their own personal influence on other people and events.
Social Media Implications for High Dominance
These competitive, results-oriented people use social media as a tool for achieving goals. This only occurs if the person understands how this tool can make a difference – something more likely with younger people. Beyond the impact of a person’s age they will leverage social media if they compete in a business, region or demographic segment where social media drives in-market change.
Leadership Strategies for High Dominance People with Social Media
- A change-agent effectively wielding powerful new tools with market disrupting potential has awesome potential.
- Align these people with organizational goals (the importance of this alignment cannot be overstated) and set them loose!
- Monitor progress with minimal oversight and redirect only when absolutely necessary.
Tags: business communication, coaching, columbus, dayton, leadership development, Leadership Strategies, leadership training, management consulting, marketing, motivation, ohio, Paul Dumouchelle, pauldumo, personality assessment, social media, team building, toledo